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| [April 27, 2004] |
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Ninth House Improves Results of Blended Leadership Development Programs, New Study Shows
SAN FRANCISCO --(Business Wire)-- April 27, 2004 -- "Blended Learning in Leadership Development: What Works," a New Study by Analysts Bersin & Associates, Highlights Value of Ninth House Solutions
Ninth House, Inc., the leader in blended leadership development, today announced findings of a new study, "Blended Learning in Leadership Development: What Works(TM)" by industry analysts Bersin & Associates. This informative study examines how industry-leading companies are using blended learning to extend the reach of their leadership development programs, and finds that by incorporating the Ninth House(R) blended solution, participating organizations are able to reduce the time required for leadership development programs by 50-60% without any decrease in learner satisfaction.
The study finds that in order to be a successful part of a leadership development initiative, online courseware must be high-quality and engaging. The study defines high-quality online courseware as that which uses "video, interaction, creative story lines, exercises, and recognized management experts" and cites online courses from Ninth House as an excellent example. The impact of this is clearly illustrated by the unusually high completion rates of 75-95% reported by study participants.
"Our research shows that blended learning is an excellent way to decrease the costs and extend the reach of leadership development programs," said Josh Bersin, principal analyst and founder of Bersin & Associates. "The organizations with whom we spoke consistently stated that Ninth House's rich and engaging content was critical to the success of their blended leadership development programs."
"Ninth House has worked hard to create a leadership solution that combines the best of classroom and online learning," said Jeff Snipes, CEO and founder of Ninth House, Inc. "We're pleased to have that approach confirmed by the results of this study."
The full study, "Blended Learning in Leadership Development: What Works(TM)," is available for $295 and can be purchased on Bersin & Associates' website at: http://store.bersinassociates.com/leadership-study.html.
About Bersin & Associates
Bersin & Associates is a leading provider of research and consulting services in e-learning technology and implementation. With more than 25 years of experience in e-learning, training, and enterprise technology, Bersin & Associates provides a wide range of services, built around their award-winning "What Works(TM)" research. Bersin & Associates is comprised of senior marketing, product, and sales executives with extensive experience in e-learning, enterprise software, and enterprise services. Bersin & Associates also incorporates resources from an extensive partner network of seasoned e-learning and software professionals.
About Ninth House
Ninth House helps organizations develop current and future leaders by providing the most effective and engaging leadership development available today. The Ninth House(R) approach combines the community and interaction of the classroom with the reach and affordability of online learning to deliver the teachings of the world's foremost business thinkers like Ken Blanchard, Tom Peters and Peter Senge, across the organization. This innovative, blended approach results in 75-95% course completion rates at industry leading client organizations such as British Telecommunications, Wachovia Corporation, Pfizer, JP Morgan Chase, CNA Insurance, the U.S. Navy, and the U.S. Department of Justice.
Ninth House is headquartered in San Francisco, Calif. For more information, please visit the Ninth House website at: www.ninthhouse.com, or call: 415-277-8200.
Ninth House is a registered trademark of Ninth House, Inc. What Works is a trademark of Bersin & Associates.
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