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Openwave Launches Outreach Express for Mobile Interactive Subscription-Based Messaging Services
REDWOOD CITY, Calif., Feb. 9 /PRNewswire-FirstCall/ -- Openwave Systems Inc. , the leading provider of open software products and services for the communications industry today introduced Openwave(R) Outreach Express, which enables operators and MVNOs to distribute compelling rich content and information in real-time to their subscribers on any handset.
"Operators need an integrated content and messaging solution to respond to the need to grow their communities through messaging and meet the demand for subscribers' increasing interest in content being delivered to their handsets," said Scott Ellison, IDC. "Outreach Express will allow operators to perfect their user experience for push campaigns and content, enabling them to attract and retain subscribers."
Included as part of Openwave's MMS offering, Outreach Express delivers an intuitive user experience across a range of handsets for services such as campaigns around one-time events like presidential elections returns; ongoing subscriptions to information services like football, basketball, baseball, news and weather; mobile marketing campaigns; and interactive messaging services such as reality TV voting.
Outreach Express leverages Openwave's experience and best-of-breed technology for Multimedia Messaging Service (MMS). Operators utilizing Openwave Mobile Access Gateway (MAG) product will further benefit from significantly improved message delivery times and reduced total cost of ownership of the overall solution.
"Our solution is highly optimized for application-to-person traffic and is capable of driving hundreds of messages per second delivering content when users expect it most," said Rich Wong, general manager, messaging products group, Openwave. "We are committed to working with our customers to help them offer innovative services in mobile messaging."
About Openwave
Openwave Systems Inc. is the leading independent provider of open software products and services for the communications industry. Openwave's breadth of products, including mobile phone software, multimedia messaging software (MMS), email, location and mobile gateways, along with its worldwide expertise enable its customers to deliver innovative and differentiated data services. Openwave is a global company headquartered in Redwood City, California. For more information please visit http://www.openwave.com/.
Cautionary Note Regarding Forward Looking Statements
This release contains forward-looking statements relating to expectations, plans or prospects for Openwave Systems Inc. that are based upon the current expectations and beliefs of Openwave's management and are subject to certain risks and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. In particular, the following factors, among others, could cause actual results to differ materially from those described in the forward-looking statements: (a) the ability to make changes in business strategy, development plans and product offerings to respond to the needs of our current, new and potential customers, suppliers and strategic partners; (b) risks associated with the development and licensing of software generally, including potential delays in software development and technical difficulties that may be encountered in the development or use of our software; (c) the ability to successfully partner with other companies; and (d) general risks of the Internet and wireless and wireline telecommunications sectors.
For a detailed discussion of these and other cautionary statements, please refer to the risk factors discussed in filings with the U.S. Securities and Exchange Commission ("SEC"), including but not limited to the Company's Quarterly Report on Form 10-K for the fiscal year ended June 30, 2004, and any subsequently filed reports. All documents also are available through the SEC's Electronic Data Gathering Analysis and Retrieval system (EDGAR) at http://www.sec.gov/ or from Openwave's Web site at http://www.openwave.com/. The Company assumes no obligation to update the forward-looking statements included in this document.
NOTE: Openwave and the Openwave logo are trademarks of Openwave Systems Inc. All other trademarks are the properties of their respective owners.
CONTACT:
Nicole Arena
Openwave Systems, Inc.
+1-650-346-4293
nicole.arena@openwave.com
Openwave Systems Inc.
CONTACT: Nicole Arena of Openwave Systems Inc., +1-650-346-4293, ornicole.arena@openwave.com
Web site: http://www.openwave.com/
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