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toptable launches iPhone app
(M2 PressWIRE Via Acquire Media NewsEdge) toptable, Europe's leading online dining community and restaurant reservation service, announces today the launch of their iPhone app.
The app developed in conjunction with Mobile Commerce is now downloadable for free from the Apple iTunes, App store and gives users access to the toptable service where ever they are enabling them to view and book restaurants nearby.
Carl Lyons, Marketing Director said, "toptable customers have been asking us to develop an app and our aim has been to create one that makes it really easy for them to book restaurants however and whenever they like.
"Since the app went live we have already had some very positive reviews and helpful feedback which we welcome as it will help us enhance the service the app provides."
The toptable app features an innovative augmented reality element 'table reality' that allows users to actually see where the nearby restaurants are, a 'tip calculator' that makes it easy to work out how much gratuity to leave and 'my sommelier' which gives handy tips and advice on what wine goes well with certain dishes.
Notes to Editors:
The toptable group which incorporates city-eating, a network of 61 global food websites, features 20,000 restaurants in 14 countries and receives 3 million monthly visitors (Omniture). Shareholders include legendary football manager Sir Alex Ferguson and celebrity chef Gary Rhodes.
iPhone app is downloadable from http://iphone.toptable.com/
About Mobile Commerce
Founded in 1999, Mobile Commerce is the UK's most successful provider of search and location solutions for the mobile telecommunications industry.
Mobile Commerce has been operating managed services to Tier One Mobile Operators since February 2002 and is the UK's leading provider of Local Search services on mobile - current customers include Vodafone, O2, T-Mobile, Orange, Microsoft and Sony Ericsson.
A growing element of Mobile Commerce's core business model is the development of monetised search using paid listings. Mobile Commerce now offers a Monetised Mobile Search solution connecting mobile users with advertisers. This generates additional revenue for the network operators through off-portal traffic and gives advertisers distribution.
Mobile Commerce is now providing content and creative services to the UK mobile network operators and other major brands, over SMS, Mobile Internet, Java & iPhone, and is at the forefront of developing innovative packages that will be instrumental in driving additional revenue streams for network and brand partners.
In October 2008 Mobile Commerce was named in Deloitte's top 50 fastest growing UK tech companies - one of the UK's foremost technology award programmes, ranking the country's 50 fastest-growing technology companies based on percentage growth over five years.
In September 2009 Mobile Commerce was named in the Tech Media Invest Top 100, which showcases the UK's most innovative media and technology companies.
((Comments on this story may be sent to info@m2.com))
(c) 2010 M2 COMMUNICATIONS
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